Daylesford Community Victory: Dan Murphy’s Store Declined

MGA Independent Businesses Australia is pleased to acknowledge the application to build a Dan Murphy’s store in Daylesford has been declined, which is a significant victory for the community.

In August of this year, the Victorian Liquor Commission declined the proposal, citing serious concerns about public safety, potential harm, and adverse social impacts. This decision underscores the power of collective action and advocacy.

The battle against the proposed Dan Murphy’s store began when news emerged in late  December 2022 that a planning permit had been granted for a Dan Murphy’s license in Daylesford. This development triggered substantial concern within the local community, leading to a series of proactive actions to address the issue.

In response to the permit approval, MGAIBA Liquor Retailers Committee swiftly engaged with the community to strategise and raise awareness.

Key Steps in Our Advocacy Efforts:

Community Engagement: The first community action group meeting was crucial. We provided detailed guidance on how to submit objections and developed a strategy to increase community awareness and support.

Ongoing Advocacy: Our involvement didn’t stop there. We participated in three additional meetings where we presented compelling statistical evidence on alcohol-fueled violence and crime rates. This data was pivotal in reinforcing the objections and highlighting the potential negative effects of the store.

Legal Insights: We raised concerns about the Liquor Control Reform Act 1998, specifically noting the prohibition on alcohol advertising within 150 metres of schools. With the proposed site being only 40 metres from a local school and the town’s public pool, these legal issues added weight to our objections.

Campaign Support: We actively supported the “Keep it Country” campaign, aiming to preserve the town’s character and safety. This involved extensive coordination with community organisers through countless phone calls and emails.

The Victorian Liquor Commission’s decision to reject the application validates the effectiveness of our collective efforts. This victory is a clear example of how organised, community-driven advocacy can influence significant outcomes.

If you have any questions or need more information about this significant victory for independent retailers, please contact George Kovits, National Licensing Manager, on 0418 329 376 or email george.kovits@mgaiba.org.au.

Disclaimer

The information provided in this article is for general informational purposes only and does not constitute professional advice. While we strive to keep the content accurate and up to date, we make no warranties or guarantees about its completeness or reliability. Readers should verify details independently before making any decisions. Information is correct at the time of publishing but may be subject to change.

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